Dec 13,2016
Interfilière, where it all begins!
Interfilière is the trade show that kick-starts trends and stirs up inspiration...
Each new session, fresh exhibitors offers buyers a host of discoveries, while loyal leading exhibitors continues to demonstrate boundless creative flair. This ensures that Interfilière is entirely dedicated to new fabrics, new looks, generating new markets such as shapewear few years ago.
Continual product development is the secret to success in these emerging markets…
The development of partnerships between brands and fabric creating very highest standard and unique designs, the Evolution trends book and its colour range, as well as conferences given by trend forecasting agencies, allowed Interfilière to drive trends while offering genuine expertise.
Few months prior to the trade show, Interfilière organises a meeting to determine the colour palette that will set the tone for future trends. These colours inspire the lingerie and beachwear collections that show up in the stores two years after that initial meeting. This roster of fashion professionals (trends agencies and prestigious guests) also comes together to evaluate, discuss and predict the next trends. Their analysis based on current trends, often inspired directly from the street, travel or meetings, allowed them to identify together the next major trends.
Based on the report from the Colours discussion, the Trends Guide is then created by the Concepts Paris trends agency in collaboration with the trade show team. As soon as exhibitors register for the show, they have preview access to this essential reference and they use it to create their collections. For visitors, it’s a vital and valuable tool that gives them information for their upcoming collections.
The major trends covered in the Trend Guide are then integrated into the different areas of the Trends Forum. The teams from Interfilière and Concepts Paris than selects the most representative and creative samples from exhibitors to be showcased in the Trend Forum.
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